Heidi Klum and Daughter Leni Klum’s Festive Collaboration for Intimissimi Christmas Lingerie Campaign
Model Heidi Klum and her daughter Leni Klum have joined forces once again, this time for a Christmas-themed Intimissimi lingerie campaign. The mother-and-daughter duo, who previously faced criticism for their collaboration with the Italian lingerie brand, are back with a holiday ad that showcases them in red lingerie, satin robes, and festive accessories.
Heidi Klum, 50, and Leni Klum, 19, took to Instagram to share the Christmas-themed ad, featuring playful scenes of them with red presents, stacking boxes, and playing with long red ribbons. The video and images exude holiday spirit and emphasize the brand’s Christmas lingerie collection.
In her caption, Heidi Klum expressed her love for the new Intimissimi Christmas campaign and encouraged followers to treat themselves to something special for the season. Leni Klum also shared still shots from the lingerie campaign, showcasing different looks and emphasizing the availability of the collection online and in Intimissimi stores.
This collaboration comes after the duo previously modeled for Intimissimi, with the initial campaign receiving mixed reactions. Despite some backlash and criticism of excessive photoshopping, Leni emphasized in a 2022 interview that the experience was enjoyable, describing the day of filming as “such a fun day” where they danced around comfortably.
Heidi and Leni Klum’s latest campaign aims to celebrate the holiday season with a festive lingerie collection, encouraging fans to explore the campaign styles online and in Intimissimi stores.